Boxers and Briefs

Oldham Athletic Football Club & Boxers and Briefs. Season 2017/18 Shorts Sponsorship.

2811 Sport Media sourced, negotiated and delivered a back of shorts sponsorship for EFL SkyBet League One Club Oldham Athletic.  

We worked with Russ Conway, Director of Boxers and Briefs to put together a rights package that both the partner and the Club were happy with, looked after the price negotiation and arranged the launch of the partnership. From initial contact to the launch it took less than 10 days to complete this project, including the production of the branded shorts.

Russ Conway of Boxers and Briefs said; We were looking for ways to increase our brand awareness & customer base, and based on our previous successful working relationship with David Broadbent we didn’t hesitate to contact 2811 Sport Media to discuss new ideas and opportunities.

We spoke at length about our requirements, what we wanted to achieve and the timescales involved.  2811 were then able to offer and facilitate an exciting new Partnership Deal with Oldham Athletic, meeting our requirements perfectly.  It was a smooth process that was turned around in a very short space of time and we couldn’t be happier with the outcome.


Billy Quarmby, Commercial Executive at Oldham Athletic added,

“2811 Sport Media, were a pleasure to deal with when I approached them for help in finding a sponsor for the back of the first team playing shorts. David was enthusiastic throughout and this showed in the turnaround from first discussions to the signing of the deal in just four days. I can’t recommend David and 2811 Sport Media enough.”


2811 Sport Media Founder, David Broadbent, commented;

“It was brilliant to be able to bring Oldham Athletic and Boxers and Briefs together on what will be a great partnership over the course of this season, both parties were a pleasure to deal with throughout and allowed us to put together a deal and turn it round within a short period of time to everyone’s satisfaction.”



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